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Nike and AS Roma present new cooperation with new shirts

The capital club, AS Roma is one of Italy's most popular football clubs, and has an impressive history. Lead by the true club man Francesco Totti, Roma took the second position this season, only beaten by the untouchable Juventus, and the fans can once again enjoy to see the club in the Champions League after three seasons of absence. Nike have, for the first time, designed the Romans home shirt and they have put in a lot of work to dress them for a new and successful season.

For the next season, AS Roma will for the first time be wearing the Nike swoosh on the chest, as they are gonna try and follow up on a successful 13/14 season. The club from the historical city a looking towards a new successful era and such a change naturally also requires some new thoughts in terms of the shirt and therefore they looked towards Nike to provide the renewal.

Rome is a very special city and terms of fashion, and Nike's first contribution to AS Roma has therefore also been subject to some rather high expectations in this regard. And based on the first pictures, it seems that Nike have managed to meet the expectations with a stylish and very modern home shirt design with the colours that have been displayed on the pride of Rome since 1927.

The design has been developed with stitching going down along the shirt and truly underlines how important fashion is in the Italian capital. The collar is made with a characteristic polo inspired design. The outside of the collar is made with the iconic red colour as the rest of the shirt, while the inside has been given the yellow colour and the players can hereby display the Roma colours in multiple ways. As an extra little detail and to underline the pride of the club, Nike have, on the inside of the collar, added the text La Roma Non Si Discute Si Ama (Roma is loved without discussion).

AS Roma president, James Pallotta, is certainly also very pleased with the new cooperation with Nike and is not afraid to express his satisfaction with Nike's first contribution to Roma: “The launch of the new home kit is a great way to officially announce our partnership with Nike. The jersey exemplifies our goal of combining tradition with innovation. We look forward to showing this kit to the world and I am confident that our fans will be proud of this jersey,"

Innovation is naturally also something that Nike have brought along to the new AS Roma shirt, which comes with Nike's best technologies in terms of sporting wear. The shirt is equipped with the Nike Dri-FIT, as well as laser-cut ventilation holes on the side. This enables the shirt to stay dry and keep the players temperature at a comfortable level. In addition, the shirts are developed with Nike's 3D body scanner, which ensures on optimal fit for the players. Hereby, Nike can be sure that their players will experience a fit that is tailored especially for their bodies and will therefore also feel more comfortable when wearing the shirts on pitch.

Nike have today revealed their new cooperation with AS Roma and they are looking to get a strong start. Their first home shirt for AS Roma encapsulates the club's passion and love, as well as pride in their history and culture. How do you think Nike have started out with their first shirt for AS Roma?