Fearless Arrival: The 2025 Nike National Team Kits Redefine How the World Shows Up

The 2025 Nike National Team Kits celebrate fearless self-expression and unmatched presence. Inspired by the electrifying moment before kick-off - when athletes and fans are at their boldest - this campaign transforms the stadium tunnel into football’s ultimate runway. For national teams including England, France, the Netherlands, and Norway, this is more than a kit launch. It’s a declaration.
This isn’t just about stepping onto the pitch - it’s about making an entrance. Nike invites players and supporters to show up not just ready to play, but ready to make a statement. With style. With swagger. And with a warning to the world. FEAR NOTHING.
Norway: Heritage in Every Thread
Among the standout designs, Norway’s new primary kit is a celebration of Norwegian craft, culture, and collective identity - on and off the pitch. Rooted in tradition and shaped by a legacy of perseverance, the kit draws from iconic Norwegian knitwear, symbolizing unity, resilience, and a deep connection to heritage.
Much like the team’s deliberate, powerful style of play, the kit’s design is built on strength and intention. Intricate knit-inspired details honor a history of hard work, while classic Nordic colors - deep red, bold navy, and crisp white - pay tribute to national landscapes, uniforms, and design traditions. The result is a striking visual that brings together past and present in a powerful new expression.
This is more than a football kit. It’s a story, woven into fabric – a symbol of pride for players and fans alike. Available with early access at Unisport already on the 29th on May!
Show up. Fear nothing. Win everything.
The 2025 Nike National Team Kits represent more than performance - they represent presence. For England, France, the Netherlands, Norway, and fans around the world, this collection marks a bold new era where arrival means everything. Available on the 5th of June at Unisport!
This is The Arrival. This is football, redefined.