Freshly Painted: PUMA x KidSuper Unveil Limited-Edition Club World Cup Collab

The Artist Behind the Brush: Who Is KidSuper?

KidSuper is more than just a brand - it’s a mindset. Founded by Colm Dillane in 2015, KidSuper has grown from a DIY streetwear project into a globally recognized label known for vibrant hand-drawn graphics, offbeat storytelling, and experimental shows. A Paris Fashion Week staple, Dillane’s fan base spans the worlds of fashion, football, NBA, music, and Hollywood.

But beyond the catwalk, Dillane is a lifelong football obsessive. With Irish and Spanish roots, and a youth spent moving between continents, the beautiful game has always been part of his creative DNA. From training in São Paulo to earning a full soccer scholarship at NYU, and even founding KidSuper FC in NYC, Dillane blends art and football like few others can. He’s played alongside Ronaldinho, hangs out with Jack Grealish, and continues to bring football into the heart of everything KidSuper does.

Football Boots: Electroplated Art for the Pitch

PUMA and KidSuper’s new boots are a true fusion of art and performance. With electroplated outsoles and distinctive hand-drawn detailing, the boots are more than gear - they’re wearable art. Each pair reflects the artist’s signature aesthetic: colorful, expressive, and unmistakably original.

These boots aren't just collector’s items - they’ll also be worn on pitch during the Club World Cup, giving fans and players a first-hand look at KidSuper’s creative vision in motion.

Limited-Edition Match Kits: Every Club Through KidSuper’s Eyes

In an unprecedented move, seven Club World Cup teams will sport custom-designed KidSuper kits, each inspired by the cultural DNA of the club and its fanbase. Here’s a quick look at how Dillane reimagined each side:

Manchester City x KidSuper

Taking City's heritage global, this kit reinterprets the iconic sash jersey with a creative nod to the fans' passion - from Poznan celebrations to the hardworking spirit of Manchester.

Borussia Dortmund x KidSuper

BVB’s identity comes alive through hand-painted stripes and a honeycomb structure, inspired by the club’s symbolic bee. A custom fontset for matchwear and GK kits adds a sharp design edge.

Al Hilal x KidSuper

Drawing from the “Land of the Crescent Moon,” this jersey fuses painted crescents and bold stripes with KidSuper’s illustrative charm, paying homage to the club’s iconic name.

Monterrey x KidSuper

Inspired by the mountain views from Estadio BBVA Bancomer, this kit merges KidSuper’s signature watercolor style with Monterrey’s classic stripes for a poetic, modern look.

RB Salzburg x KidSuper

This design captures the natural beauty of Salzburg, including Edelweiss flowers and Alpine colors, filtered through KidSuper’s dreamy aesthetic.

Mamelodi Sundowns x KidSuper

Evoking the sundown itself, this kit visualizes the club’s name and essence with warm, painted tones - bringing the spirit of Pretoria to the pitch.

Palmeiras x KidSuper

The iconic Brazilian side gets the KidSuper treatment in a jersey that embodies tradition with a twist, offered as part of the limited, CWC-exclusive drop.

A Club World Cup First: Art in Motion

This collaboration marks a rare fusion of fashion, art, and sport - a collection that’s not only worn during one of football’s most prestigious tournaments but also designed as a cultural expression. With each jersey and boot offering unique storytelling through visual design, PUMA x KidSuper turns the Club World Cup into an international art show - live on the pitch.

Limited Edition. Global Stage. KidSuper Style.

Whether you’re a die-hard football fan, a sneakerhead, or just someone who appreciates next-level creativity, the PUMA x KidSuper Club World Cup collection is something to watch - and wear.

Explore the collection, rep your club, and wear the art 👇