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Copa Mundial 70 years | Made to celebrate the iconic brand’s history

08.01.2019

Written by Zlatko Popovic

Back in 1949, more precise, 18th of August 1949, Adi Dassler registered a small company in the name ‘adidas Sportschuhfabrik’ and was placed in the German provincial town Herzogenaurach. The rest might be history, but the 3 iconic Stripes has been visible on sports apparel for 70 years now, so let’s see how adidas is celebrating this milestone.

adidas Copa Mundial 70 years

A shoe with 3 Stripes has been a well-known sports design since 1949, and multiple sneakers, running shoes and football boots have worn the Stripes. Especially the adidas football boots has made a major impact on football, and to celebrate the iconic anniversary of adidas, a new, unique and limited Copa Mundial has been released. The new adidas Copa Mundial 70 years is made with a classic and stylish white and black design, which the Copa Mundial is known for. The colours are almost a synonym for the boots, and many boots geeks would argue and say that a real Copa is always black and white, no matter what. Celebrate the story of a humble beginning of a global success story with the brand new and Limited Edition adidas Copa Mundial 70 years.

Continued below.

The new Limited Edition Copa Mundial 70 years blends authenticity with progression, as adidas hasn’t just made a plain classic Copa Mundial leather boot, as you know it, which makes it a true collector’s item! The Limited Edition Copa Mundial 70 years is made with an “inside out” approach meaning that you get a full Primeknit upper, while a K-leather lining is used as well. The Primeknit upper will secure that you’ll get a soft and responsive fit, making the boot feel like a true Copa Mundial. adidas also included the well-known Exoframe, which also is seen on the new Copa 19+ football boots, and this offers a sublime stability and increased traction. Furthermore, adidas also included an Ortholite sock liner, which makes sure that the Copa Mundial 70 years lives up to the expectations of what a copa Mundial is. To top it all off adidas has taken inspiration from the original Copa Mundial and has embroidered the ‘Copa Mundial’ brandings in a sleek gold look on the side of the boot.

Copa Mundial 70 years sneakers

adidas has also made two Limited Edition Copa Mundial 70 years sneakers, to make sure that you can celebrate the anniversary in style. The Limited Edition sneakers takes inspiration from the iconic Copa Mundial boot, and also features the golden ‘Copa Mundial’ branding on the side, while being constructed in the same way as the Copa Mundial 70 years football boots. To give the sneakers a more fashionable, retro and street look, a Bluebird logo has been placed on the tongue. The heel is made durable and solid, which gives a good protection and comfort, making the sneakers perfect to use for indoor football as well. The sneakers come in two iconic colours, giving you the opportunities to rock the sneakers for your everyday look or on the indoor courts.

Celebrate adidas’ history with this brand-new Limited-Edition Copa Mundial 70 years collection. Get the football boots or sneakers right now at Unisport. Find the full collection right here